This is a factice of “Blu” by Blumarine, a fragrance that perfectly captures the romantic and dreamy spirit of the Italian fashion house.

Story of the Factice

• Released in 2002, Blu by Blumarine was designed to evoke femininity, freshness, and serenity, much like the brand’s signature use of soft fabrics and floral details in fashion.
• The bottle design is both whimsical and elegant: a frosted oval in soft, powdery blue with subtle embossed starbursts across the surface.
• The cap, shaped like a stylized head with flowing “hair” or ribbon-like arms, gives the impression of a porcelain figurine or abstract goddess, blending classic charm with a touch of surrealism.
• The color and shape hint at the fragrance’s nature: airy, delicate, and powdery, often described as having light floral, fruity, and musky notes.
• As a factice, this version was crafted to emphasize Blumarine’s romantic couture legacy and was often used in boutique displays to complement the brand’s pastel-toned collections.